Gallup poll shows how education is key in consumer use of AI-enabled services

James is editor in chief of TechForge Media, with a passion for how technologies influence business and several Mobile World Congress events under his belt. James has interviewed a variety of leading figures in his career, from former Mafia boss Michael Franzese, to Steve Wozniak, and Jean Michel Jarre. James can be found tweeting at @James_T_Bourne.

85% of American consumers say they currently use at least one device or service that features artificial intelligence, according to a poll from Gallup.

It’s worth noting here that these arguably aren’t the most sophisticated use cases – navigation apps, cited by 84% of respondents, were the most popular, ahead of video or music streaming services (72%) and digital personal assistants (47%).

The research polled almost 3,300 US consumers, with four in five (79%) saying AI had had either a ‘very positive’ or ‘mostly positive’ impact on their lives.

The report also found that education was key in using AI-related products. 94% of those polled who had a bachelor’s degree or more said they used navigation apps, compared with 79% who had less than a bachelor’s. For streaming media services it was a similar scenario – 82% with, 67% without – and for ride-sharing apps (51% and 23%) the contrast was more stark. When it came to age, a major drop off in adoption was only seen when getting to 65 and older.

“The vast majority of Americans are already using consumer products that employ elements of AI,” Gallup notes. “These products have made it into their homes and vehicles in the form of streaming media services and navigation applications. Even products adopted by a smaller percentage of Americans, such as smart home devices, are already being used by millions.”

You can read the full survey results here.

 Interested in hearing industry leaders discuss subjects like this and sharing their use-cases? Attend the co-located AI & Big Data Expo events with upcoming shows in Silicon Valley, London and Amsterdam to learn more. Co-located with the  IoT Tech Expo, Blockchain Expo and Cyber Security & Cloud Expo so you can explore the future of enterprise technology in one place.

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